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200 Hours Duration

Completion Certificate

No Entry Requirements

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Course Overview

Social Media Marketing Certification Online

Social media remains an evolving aspect of our daily lives in addition to being a part of our businesses. This course is designed for people who have some familiarity with social media already.

Who Shoud Take This Course

Newcomers looking to start a career in social media or digital marketing
Business owners keen to harness social media platforms to grow their brand and reach more customers
Graduates interested in switching careers and exploring opportunities in the fast-growing field of social media marketing
Marketing professionals eager to update their skills and stay current with the latest social media strategies
Freelancers and content creators looking to build a strong online presence and attract more clients
Individuals managing social media accounts who want formal training to improve their performance
Employees aiming to add digital marketing skills to their CV for better job prospects and promotions
Anyone passionate about social media and interested in turning that interest into a rewarding career

Course Syllabus

Unit 1 – What is Social Media?

Learn the basics of social media and understand how different platforms connect people and businesses in today’s digital world.

Unit 2 – Developing a Social Media Plan

Discover how to create a clear and effective social media strategy that supports business goals and targets the right audience.

Unit 3 – Building Your Social Media Team

Understand the roles and skills needed to form a successful social media team that can manage content, engagement, and growth.

Unit 4 – Using Social Media for Marketing Plans

Learn how to integrate social media into broader marketing campaigns to increase visibility, drive traffic, and boost brand awareness.

Unit 6 – Social Media Marketing

Explore proven techniques and tools for successful social media marketing, including content creation, analytics, and audience engagement.

Career Path

Completing the Certificate in Social Media Marketing QLS Level 3 prepares you for various roles in the digital marketing industry. Graduates can pursue careers as Social Media Coordinators, Content Creators, Community Managers, or Digital Marketing Assistants. With experience, opportunities expand to Social Media Managers, Digital Strategists, or Marketing Consultants. This qualification is also ideal for entrepreneurs and freelancers looking to enhance their online presence or offer social media services to clients. The skills learned provide a strong foundation for a dynamic career in marketing, communications, and brand management across diverse industries.

Endorsement

At the end of this course successful learners will receive a Certificate of Achievement from the Quality Licence Scheme and a Learner Unit Summary (which lists the components the learner has completed as part of the course).

This course and/or training programme has been endorsed by the Quality Licence Scheme for its high-quality, non-regulated provision and training programmes. This course and/or training programme is not regulated by Ofqual and is not an accredited qualification. Your training provider will be able to advise you on any further recognition, for example progression routes into further and/or higher education. For further information please visit the Learner FAQs on the Quality Licence Scheme website.

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